UTM

Definition : Urchin Tracking Module
Category : Computing » Internet
Country/Region : Worldwide Worldwide
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Initialism

What does UTM mean?

Urchin Tracking Module (UTM) is a code added at the end of a Uniform Resource Locator (URL) to track and analyze the given visits to a particular URL.

UTM code, also known as the UTM parameter is used to measure the performance of digital marketing campaigns across different traffic sources and mediums, such as email and social media.

Note:
Urchin was first developed by Urchin Software Corporation as web analytics software to track the behavior of unique website visitors. In 2005, Google purchased Urchin, which resulted in the birth of Google Analytics.

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We have found 15 more results for UTM
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Mauritius UTM University of Technology, Mauritius
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Mauritania UTM Union des Travailleurs de Mauritanie
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Mexico UTM Universidad Tecnológica de la Mixteca
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Moldova UTM Universitatea Tehnică a Moldovei
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Frequently Asked Questions (FAQ)

What is the full form of UTM in Web Analytics?

The full form of UTM is Urchin Tracking Module

What are the full forms of UTM in Computing?

Unified Threat Management | Urchin Tracking Module | Universal Turing Machine | Unbounded Transactional Memory

What are the full forms of UTM in Worldwide?

Universal Transverse Mercator | Unified Threat Management | Universal Testing Machine | Urchin Tracking Module | Universal Turing Machine | Ultrasonic Thickness Measurement | Undergraduate Texts in Mathematics | Unmanned aircraft system Traffic Management | Unbounded Transactional Memory

Translations

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