|Definition||:||Efficient Consumer Response|
|Category||:||Business » Business Management|
What does ECR mean?
Efficient Consumer Response (ECR) is a Supply Chain Management (SCM) movement in Fast-moving Consumer Goods (FMCG) industry, focused on driving collaboration between manufactures, suppliers, wholesalers, retailers and third party service providers to create a cost effective and responsive Supply Chain while increasing the quality of products and services provided to consumers.
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Frequently Asked Questions (FAQ)
What is the full form of ECR?
The full form of ECR is Efficient Consumer Response