BARC

Definition : Broadcast Audience Research Council
Category : Associations & Organizations » Trade Associations
Country/Region : India India
Popularity :
Type :
Acronym

What does BARC mean?

Broadcast Audience Research Council (BARC) is a joint industry body founded by stakeholder bodies that represent Broadcasters, Advertisers, and Advertising and Media Agencies. BARC provides a suite of products designed for Broadcasters, Advertisers and Agencies. It also owns and manages a TV audience measurement system.

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