|Definition||:||Cost per Lead|
|Category||:||Computing » Internet|
What does CPL mean?
Cost per Lead (CPL) is an online advertising pricing model were an advertiser pays per qualified lead. A lead refers to the contact details or in some cases, the demographic details of an individual who is interested in the service or product of the advertiser.
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Frequently Asked Questions (FAQ)
What is the full form of CPL in Online Pricing Models?
The full form of CPL is Cost per Lead