|Definition||:||Average Revenue per Paying User|
|Category||:||Business » Finance|
What does ARPPU mean?
Average Revenue per Paying User (ARPPU) is the total revenue per day divided by daily paying users. In other words, how much money does the average customer spend (since most of the users never spend any money, ARPPU only includes those who spend money).
Frequently Asked Questions (FAQ)
What is the full form of ARPPU?
The full form of ARPPU is Average Revenue per Paying User